FASHION SHOW

The Gloria Magazine Fashion Show 2018 was held at Kaapelitehdas in Helsinki, featuring top Finnish fashion brands and creative student showcases. For the event, we developed a captivating three-part narrative and corresponding projected artwork, immersing the viewer in a fierce conflict between three Venetian legends: St. Marcus, Aradia the witch queen, and Thyrus the sea dragon.

In addition to the screen projections during the show, we also created decorations that carried the theme throughout the venue. Our designs brought these legendary characters to life and added an otherworldly element to the fashion show experience.

COUNTDOWN
THYRUS EMERGES
ST.MARCUS ARISES
ARADIA ASCENDS
decorations
MAKING OF
WINNER
BEST OF THE YEAR AWARDS
GOLD IN DESIGN CATEGORY
Credits
ILLUSTRATOR & DESIGNER
Ville Salervo
Animator & Compositor
Jyri Pieniniemi
Additional Animation
Lisa Baillon, Pauli Setälä
Additional Compositing
Lisa Baillon, Pauli Setälä
Producer
Harri Hännikäinen
CLIENT
Sanoma
PRODUCTION COMPANY
Boutique Animation